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Austin Business Journal: Biz Scene Photos: Feb 17, 2012 (see photo 3/5)

Austin Art Cow Auction

On November 13, 2011, an electric night at ACL-Live Moody Theater, Tonight Show Host Jay Leno, Milton Verret, US Money Reserve and the entire Austin community came together in an unprecedented outpouring of generosity, to break all records for a one night live charitable auction in Austin Texas. The auction sale of the Austin Art Cows, created by an eclectic and amazing group of Austin artists, raised well over $1,000,000 for the Superhero Kids Endowment, benefiting the children in treatment at the Children’s Blood and Cancer Center of the Dell Children Medical Center.

Culture Map Austin: The most expensive cows ever: CowParade does good for kids, with a little help from Leno

The New York Times: Austin: Cattle Call